Friday, September 1, 2017

Jamisen + Lily = Entrepreneurial Spirit


Congratulations to Jamisen and Lily for their first national press - and an illustrious placement for their first press. Forbes Magazine did an article on their entrepreneurial journey (!). Here is a small excerpt from the article


Jamisen made his first video appearance with her at the age of three, crafting his own bath fizzies. Today, aged six, he spends his Saturday mornings selling them at a local farmers’ market.
“The farmer’s market stand was never anything we pushed on Jamisen,” says Faiola. “It wasn’t our idea. He asked us to do it. We all go down together and spend the Saturday morning there.”
The experience has delivered some valuable lessons; learning to plan ahead and ensure there is enough product to sell, to budget his time, and the art of delegation; Jamisen pays his younger sister $1 to watch his booth when he needs to take a break. Importantly, he has learned the value of money and how to manage it.
“Jamisen has to pay for all of his materials so after the market is over, he pays for his booth fee and deducts his cost of goods sold out of his earnings,” says Faiola. “One thing that he initially found difficult was the concept that he needed to stay until he was sold out of product. Getting a six-year-old to sit behind a stand and sell products for four hours requires motivation on their part. If they’re not motivated, there’s no way you can cajole them to do the work so it really needs to be their idea.”


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